Chasing the Sun is an immersive online story about the Arctic. It is a provocative, imaginative interactive story that is part film, part book, part something new—told in a compelling first person narrative that knits visual and audio together to make the North’s current and coming struggles more vital and relatable. By the end, users will better appreciate the many threats to this place, why it needs to be saved, and what happens if it is not. Chasing the Sun is by the team known as the Goggles, aka Paul Shoebridge and Michael Simons, creators of the online hit masterpiece, Welcome to Pine Point.

In the Innovation Studio, we will work with the creative technology team to better understand how a multiplatform environmental web doc develops a cult fan base, creates inroads and changes conversations in both science and culture, and investigate how the newest digital technologies can be both embraced and resisted for the sake of a story and its audiences. Stay tuned for the interactive case study!